"Soy Milk Consumption Trends: A Deep-Dive into the U.S. Data"
Join VEG3 as we splash into the U.S. soy milk consumption data. Who's enjoying this plant-based milk? Are there links to gender, race, or education level? Uncover these stats and consider the wider implications for vegan marketing strategies and advocacy. Source: https://faunalytics.org/whos-drinking-soy-milk-in-the-u-s/
Listen to the full episode of this Vegan Bytes podcast episode here: https://veganbytes.podbean.com/e/soy-milk-consumption-trends-a-deep-dive-into-the-us-data/
FULL TRANSCRIPT:
Welcome to Vegan Bytes, your two-minute dose of all things vegan. Today, we're pouring a glass of soy milk and diving into its consumption trends in the U.S.
Soy milk, a nutritious plant-based alternative to cow's milk, is gaining popularity for its health benefits and eco-friendly footprint. But who's really sipping this vegan delight? Let's look at some data from the National Health and Nutrition Examination Survey, or NHANES for short.
Between 2015 and 2020, around 2% of survey respondents reported enjoying soy milk in their cereal or as a drink. That's like having two soy milk lovers in a room of 100 people. And while this might seem like a small number, it's a start!
Interestingly, there were no significant differences in soy milk consumption based on age, gender, income level, or general health status. But, it was found that Black, Asian, and Latin American individuals were more likely to be soy milk consumers.
Also, those with a college degree and moderate exercisers were more likely to reach for soy milk. And let's not forget the non-smokers, who were more likely to enjoy soy milk in the 2017-2020 survey.
However, it's important to note that this data might not tell the whole story. The survey didn't account for people who add soy milk to their coffee, tea, or use it in cooking. So, the actual number of soy milk consumers could be higher.
Despite the growing popularity of soy milk, there's still a chasm between its consumption and that of traditional cow's milk. But this gap presents an opportunity. Vegan advocates and businesses can design marketing and advocacy campaigns to appeal to those least likely to consume soy milk, based on their ethnicity and education levels.
So, next time you pour a glass of soy milk, remember, you're part of a growing trend. And who knows? With the right push, we might just turn that room of 100 into a soy milk-loving crowd!
That's all for today's Vegan Bytes. Remember, every small step towards veganism is a giant leap for animal rights. Stay tuned for more vegan insights, and don't forget to check out VEG3, our vegan AI marketing tool. Until next time, keep it vegan!
FULL TRANSCRIPT:
Welcome to Vegan Bytes, your two-minute dose of all things vegan. Today, we're pouring a glass of soy milk and diving into its consumption trends in the U.S.
Soy milk, a nutritious plant-based alternative to cow's milk, is gaining popularity for its health benefits and eco-friendly footprint. But who's really sipping this vegan delight? Let's look at some data from the National Health and Nutrition Examination Survey, or NHANES for short.
Between 2015 and 2020, around 2% of survey respondents reported enjoying soy milk in their cereal or as a drink. That's like having two soy milk lovers in a room of 100 people. And while this might seem like a small number, it's a start!
Interestingly, there were no significant differences in soy milk consumption based on age, gender, income level, or general health status. But, it was found that Black, Asian, and Latin American individuals were more likely to be soy milk consumers.
Also, those with a college degree and moderate exercisers were more likely to reach for soy milk. And let's not forget the non-smokers, who were more likely to enjoy soy milk in the 2017-2020 survey.
However, it's important to note that this data might not tell the whole story. The survey didn't account for people who add soy milk to their coffee, tea, or use it in cooking. So, the actual number of soy milk consumers could be higher.
Despite the growing popularity of soy milk, there's still a chasm between its consumption and that of traditional cow's milk. But this gap presents an opportunity. Vegan advocates and businesses can design marketing and advocacy campaigns to appeal to those least likely to consume soy milk, based on their ethnicity and education levels.
So, next time you pour a glass of soy milk, remember, you're part of a growing trend. And who knows? With the right push, we might just turn that room of 100 into a soy milk-loving crowd!
That's all for today's Vegan Bytes. Remember, every small step towards veganism is a giant leap for animal rights. Stay tuned for more vegan insights, and don't forget to check out VEG3, our vegan AI marketing tool. Until next time, keep it vegan!